Summaries

How to Add GTIN and MPN to Google Merchant for Shopify Stores

How to Add GTIN and MPN to Google Merchant for Shopify Stores

Tim Sutton | Google Ads for Shopify
Short summary
Learn how to add GTIN and MPN to Google Merchant for Shopify stores, and how to exclude them if your products don't have them. Includes step-by-step instructions and alternative methods.
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Chat GPT for SEO: 15 SEO Strategies Using Chat GPT

Chat GPT for SEO: 15 SEO Strategies Using Chat GPT

Surfside PPC
Short summary
Learn 15 effective SEO strategies using Chat GPT, a powerful tool for search engine optimization. From market research to content creation, explore how Chat GPT can improve your SEO efforts.
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A Guide to Keyword Match Types in Google Ads

A Guide to Keyword Match Types in Google Ads

Surfside PPC
Short summary
This video explains the three keyword match types in Google Ads: broad match, phrase match, and exact match. Broad match offers the most volume but least relevancy, while exact match offers the most r
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Effective Bidding Strategies for Google Ads

Effective Bidding Strategies for Google Ads

Surfside PPC
Short summary
Learn about different bidding strategies for Google Ads, including portfolio bid strategies and smart bidding strategies. Explore options like Target CPA, Target return on ad spend, maximize conversio
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How to Create a Google Ads Campaign from Scratch

How to Create a Google Ads Campaign from Scratch

Ben Heath - Google Ads
Short summary
Learn how to set up a Google Ads campaign from scratch, including selecting campaign objectives, choosing a campaign type, setting conversion goals, and optimizing for clicks. This comprehensive tutor
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Bing Ads Rebrands to Microsoft Advertising to Expand Advertising Offerings

Bing Ads Rebrands to Microsoft Advertising to Expand Advertising Offerings

Surfside PPC
Short summary
Bing Ads is now known as Microsoft Advertising, as the platform aims to broaden its offerings beyond search advertising. Microsoft Advertising includes display advertising, the Microsoft Audience Netw
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10 Steps to Fix Google Merchant Center Suspension

10 Steps to Fix Google Merchant Center Suspension

Myles Root - Google Ads for eCommerce Brands
Short summary
Many smaller accounts in the Drop Shipping and Ecom brand space are facing issues with Google Merchant Center suspension due to misrepresentation. This video provides 10 steps to increase the chances
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Step-by-Step Guide: Running Tick Tock Ads for Your Shopify Store

Step-by-Step Guide: Running Tick Tock Ads for Your Shopify Store

Metics Media
Short summary
Learn how to set up Tick Tock ads for your Shopify store, including connecting Shopify with Tick Tock, setting up a Tick Tock ads campaign, and scaling your campaign. Follow the step-by-step guide to
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How to Create an Effective Content Strategy for Your Business

How to Create an Effective Content Strategy for Your Business

Surfside PPC
Short summary
Learn how to come up with a content strategy for your business using Chat GPT. Generate a 30-day plan, create helpful content, repurpose your blog posts, and share on social media platforms.
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How to Track Google Ads Conversions Using Google Tag Manager and Google Analytics

How to Track Google Ads Conversions Using Google Tag Manager and Google Analytics

Surfside PPC
Short summary
Learn how to track conversions in Google Ads by setting up Google Tag Manager and Google Analytics. Follow the steps to install Tag Manager on your website, create a GA4 tag, and trigger it on your co
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The Ultimate Guide to Shopify Dropshipping

The Ultimate Guide to Shopify Dropshipping

Metics Media
Short summary
Learn everything you need to know about building a successful Shopify dropshipping business. No fluff, just step-by-step guidance on product research, store creation, and driving traffic to your store
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Using AI to Write Ad Copy: A Comprehensive Guide

Using AI to Write Ad Copy: A Comprehensive Guide

Surfside PPC
Short summary
Learn how to use AI tools like Bard, Chat GPT, Claude, and JS to write effective ad copy for your business. Get insights on creating compelling headlines, description lines, and more.
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The Ultimate Guide to Creating Effective Landing Pages

The Ultimate Guide to Creating Effective Landing Pages

Jason Whaling
Short summary
Learn the 20 steps to create an effective landing page, focusing on above the fold, congruency, speaking to one person, clear call to action, and minimal commitment. Use real case studies to illustrat
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The Art of Time Management: Maximizing Productivity and Achieving Success

The Art of Time Management: Maximizing Productivity and Achieving Success

Jason Whaling
Short summary
Learn effective techniques and strategies for managing your time and boosting productivity to achieve your goals.
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How to Use Facebook Ad Library to Analyze Ads and Landing Pages

How to Use Facebook Ad Library to Analyze Ads and Landing Pages

Surfside PPC
Short summary
This video explains how to effectively use the Facebook Ad Library to analyze ads and landing pages. It provides step-by-step instructions on searching for specific ads, selecting ad categories, and v
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Investing in SEO vs PPC: Which Should You Choose?

Investing in SEO vs PPC: Which Should You Choose?

Surfside PPC
Short summary
When it comes to investing in online advertising, businesses often debate between SEO and PPC. SEO is a cost-effective long-term strategy that focuses on increasing organic traffic and search engine r
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Creating a Google Ads Search Campaign with the New Interface: Step-by-Step Tutorial

Creating a Google Ads Search Campaign with the New Interface: Step-by-Step Tutorial

Surfside PPC
Short summary
Learn how to create a Google Ads search campaign using the new interface and track conversions with Google Analytics 4. This tutorial covers setting up conversion tracking, adding conversion events, a
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I Bought a New Niche Website on Flippa | Montessori Toys and Child Development

I Bought a New Niche Website on Flippa | Montessori Toys and Child Development

Surfside PPC
Short summary
In this video, I share my experience of buying a new niche website on Flippa, specifically focused on Montessori toys and child development. I explain why I chose this website, the potential for growt
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How to Spy on Your Competitors' Google Ads Campaigns - Free and Paid Methods

How to Spy on Your Competitors' Google Ads Campaigns - Free and Paid Methods

Surfside PPC
Short summary
Learn how to spy on your competitors' Google Ads campaigns using both free and paid methods. Discover their keywords, ad content, landing pages, and more.
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The Hidden Art of Self-Sabotage: How We Undermine Our Own Success

The Hidden Art of Self-Sabotage: How We Undermine Our Own Success

The Goodness Ensemble with Matlou
Short summary
Self-sabotage is a common behavior where we unconsciously undermine our own goals and well-being. It is driven by factors like fear of failure, fear of success, low self-esteem, fear of rejection, pas
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How to Install Google Tag Manager on Your Website

How to Install Google Tag Manager on Your Website

Jason Whaling
Short summary
Learn how to install Google Tag Manager on your website and start managing all your tags, pixels, and tracking codes efficiently.
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