How to Properly Set Up Google Ads Conversion Tracking on Shopify Store

✨Setting up Google Ads conversion tracking manually allows for more control and accurate tracking of purchase values.

🏷️By using dynamic code in the Google Ads conversion snippet, the exact purchase value of orders can be tracked.

📈Proper setup of conversion tracking helps in analyzing the effectiveness of Google Ads campaigns and optimizing them for better results.

⏰Setting up Google Ads conversion tracking manually may require technical knowledge and familiarity with code snippets.

🛒Accurate conversion tracking is essential for e-commerce businesses to measure the success of their Google Ads campaigns and make data-driven decisions.

Why should I set up Google Ads conversion tracking manually?

—Setting up Google Ads conversion tracking manually allows for more control and accurate tracking of purchase values, avoiding potential issues with third-party apps.

Is it difficult to set up Google Ads conversion tracking manually?

—Setting up Google Ads conversion tracking manually may require technical knowledge and familiarity with code snippets. However, following the provided steps can help simplify the process.

How does dynamic code help in tracking the purchase value?

—By using dynamic code in the Google Ads conversion snippet, the exact purchase value of orders can be tracked, providing valuable data for analyzing campaign performance.

Why is accurate conversion tracking important for e-commerce businesses?

—Accurate conversion tracking is essential for e-commerce businesses to measure the success of their Google Ads campaigns and make data-driven decisions for optimizing advertising efforts.

Can I track other website events besides purchases?

—Google Ads conversion tracking allows for tracking various website events, including form submissions, newsletter sign-ups, and more. By creating different conversion actions, you can track multiple events of interest.

00:00Introduction to setting up Google Ads conversion tracking manually on Shopify store.

01:14Steps for setting up Google Ads conversion tracking through the Google Ads account.

02:42Setting up the Google tag by copying and pasting the code snippet on every page of the website.

03:51Setting up the actual purchase conversion with a dynamic value in the code snippet.

05:01Closing remarks and additional resources for Shopify store owners.