Whiskey Me: A Subscription-Based Whiskey Club

TLDRWhiskey Me is a subscription-based membership that delivers 50ml samples of premium single malt whiskey to members on a monthly schedule. With over 2,300 subscribers and impressive growth projections, the founders are seeking investment to expand the business.

Key insights

🥃Whiskey Me offers a unique and convenient way for whiskey lovers to discover and enjoy premium single malt varieties.

💡The company's biodegradable pouch packaging is not only practical but also helps offer better value to customers.

🌍Whiskey Me aims to expand its reach internationally and leverage its subscription model as a marketing tool for whiskey brands.

💰The founders are seeking £75,000 investment in exchange for a 10% stake in the business.

👥Potential investors include Peter Jones and Deborah Meaden, both experienced in the industry and passionate about whiskey.

Q&A

What sets Whiskey Me apart from other whiskey clubs?

Whiskey Me stands out with its unique packaging, convenient delivery through letterboxes, and commitment to offering premium single malt varieties at an affordable price.

How does the subscription work?

Members receive a 50ml sample of premium single malt whiskey in a biodegradable pouch every month, providing a diverse selection straight to their doorsteps.

What are the growth projections for Whiskey Me?

Whiskey Me has seen impressive growth, with over 2,300 subscribers. The founders project a turnover of £450,000 in the first year and £1.7 million in the following year.

How does Whiskey Me benefit whiskey brands?

Whiskey Me offers a sampling opportunity for whiskey brands to showcase their products to a targeted audience of whiskey enthusiasts, helping increase brand awareness and potential sales.

What expertise are the founders seeking from investors?

The founders aim to leverage the expertise of investors in scaling the business from its current size to a multi-million pound brand, focusing on expansion and strategic guidance.

Timestamped Summary

00:00Whiskey Me is a subscription-based membership that delivers 50ml samples of premium single malt whiskey to members on a monthly schedule.

03:38The founders have extensive experience in the hospitality industry, including owning a whiskey bar.

07:13Whiskey Me has achieved significant growth, with a turnover of £223,000 and 2,300 subscribers.

08:50The founders project a turnover of £450,000 in the first year and £1.7 million in the following year.

10:36Peter Jones and Deborah Meaden make offers to invest £75,000 for a 15% stake in the business (7.5% each).