Things You Should Know Before Creating an Online Course

TLDRLearn about the key factors to consider before creating your first online course, including building an audience, marketing strategies, course pricing, hosting options, and the potential for success.

Key insights

💡Building an audience before creating your course is essential for success.

🎯Effective marketing strategies are crucial in selling your course.

💰Course prices vary significantly and depend on positioning and promotion.

🌐Choosing between self-hosting and using a third-party platform impacts accessibility and ease of use.

🚀Paid advertising can be challenging and costly without a pre-existing audience.

Q&A

Should I build an audience before creating my course?

Yes, building an audience before creating your course is highly recommended. It will help you generate sales and establish credibility in your niche.

What are some effective marketing strategies for selling courses?

Some effective marketing strategies include content marketing, email marketing, social media promotion, collaborations, and affiliate partnerships.

How should I price my course?

Course pricing depends on various factors such as course content, target audience, competition, and perceived value. It's crucial to research the market and find a balance between profitability and customer affordability.

Should I self-host my course or use a third-party platform?

The choice between self-hosting and using a third-party platform depends on your technical expertise, desired level of control, and convenience. Consider factors such as security, user experience, and scalability when making your decision.

Can I rely solely on paid advertising to sell my course?

While paid advertising can be effective, it is not recommended as the sole strategy if you don't have an existing audience. Building an audience and utilizing a comprehensive marketing approach will increase your chances of success.

Timestamped Summary

00:00Introduction to the challenges of creating an online course.

08:38The importance of building an audience before creating a course.

14:03Marketing strategies and the impact on course sales.

20:29Factors to consider when pricing your course.

27:56The options of self-hosting or using a third-party platform.

36:27The challenges of relying solely on paid advertising without an existing audience.

43:54The potential for success and making a living with online courses.