The Ultimate Guide to Starting a Small Business in 2024

:moneybag:Picking the correct platform is crucial for success. Consider factors like organic traffic and customization options.

:pencil:Track your expenses from day one to save time and effort during tax season.

:mag:Maintain consistent branding across all social media channels and choose a name that is unique and searchable.

:movie_camera:Short-form video content, such as reels and TikTok, can significantly boost your visibility and engagement.

:chart_with_upwards_trend:Investing in marketing, like Etsy ads or social media promotions, can help build initial momentum and attract customers.

Which selling platform should I choose?

—Consider factors like organic traffic, customization options, and your target audience when picking a selling platform.

How should I track my business expenses?

—Maintain a spreadsheet or use accounting software like QuickBooks to easily track and organize your expenses.

Why is consistent branding important?

—Consistent branding helps customers easily find and recognize your business across different platforms, building trust and loyalty.

How can short-form videos help my business?

—Short-form videos, like reels and TikToks, are highly engaging and shareable, helping to increase your reach and attract new customers.

Should I invest in marketing in the early stages?

—Investing in marketing, such as Etsy ads or social media promotions, can help generate initial sales and build momentum for your business.

00:38Picking the correct platform is crucial for success. Consider factors like organic traffic and customization options.

05:58Track your expenses from day one to save time and effort during tax season.

06:47Maintain consistent branding across all social media channels and choose a name that is unique and searchable.

08:41Short-form video content, such as reels and TikTok, can significantly boost your visibility and engagement.

10:40Investing in marketing, like Etsy ads or social media promotions, can help build initial momentum and attract customers.