🔍Standard shopping campaigns are one of the most scalable sources of profit for e-commerce brands.
💼Whether you're a small or large brand, standard shopping campaigns can work well for you.
👋Standard shopping campaigns are perfect for attracting new customers to your site.
🎯Setting a low target ROAS in your bidding strategy can help maximize conversions.
💰Include both bestselling products and all products in separate shopping campaigns for better control and scalability.
How long does it take to see results from a standard shopping campaign?
—You can expect to start seeing good results within 3-4 days of creating the campaign.
What is the recommended daily budget for a standard shopping campaign?
—Set a daily budget that allows for at least 15-20 conversions in 30 days to optimize your campaign effectively.
Can I exclude certain products from my standard shopping campaign?
—Yes, you can exclude specific products by using item IDs to ensure better targeting.
Why should I set a low target ROAS in my bidding strategy?
—Standard shopping campaigns may have tracking limitations, so setting a lower target ROAS helps ensure more conversions and better performance.
How should I structure my shopping campaigns?
—Create separate campaigns for bestselling products and all products to have more control and scalability in your advertising strategy.
00:00Standard shopping campaigns are one of the most scalable sources of profit for e-commerce brands.
02:29Setting a low target ROAS in your bidding strategy can help maximize conversions.
06:34You can start seeing good results within 3-4 days of creating a standard shopping campaign.
09:08Set a daily budget that allows for at least 15-20 conversions in 30 days to optimize your campaign effectively.
09:56You can exclude specific products using item IDs for better targeting and campaign performance.
