Running a business requires time and focus, and it's important not to spread yourself too thin.
Don't be afraid to raise prices to remain profitable and cover expenses.
Passive promotion and returning customers can contribute to consistent sales.
Constant promotion and marketing are necessary for business growth.
Learn from past mistakes and take a proactive approach to improve and expand the business.
What were some of the challenges you faced while running your coffee business?
—I underestimated the time and effort required to run a business and did not focus enough on profitability. Additionally, rising coffee prices and increased advertising costs posed challenges.
Did you see any success with your business despite the challenges?
—Yes, we generated $65,000 in revenue, and our returning customer rate was over 50%. This shows that our customers liked our product enough to order again.
What lessons did you learn from your experience with the coffee business?
—I learned the importance of time management, focusing on profitability, constant promotion, and not spreading myself too thin. I also learned the value of customer loyalty and the need for ongoing marketing efforts.
What are your future plans for the coffee business?
—I plan to take a more proactive approach to grow the business and partner with YouTube for promotion. We are launching new flavors and products, and I aim to dedicate more time and focus to the coffee business.
How can I order your coffee?
—You can click on the link in the YouTube shopping feature to browse and order our coffee.
00:00I started my own coffee company without much experience.
03:00I faced challenges with rising coffee prices and increased advertising costs.
06:58Despite challenges, we generated $65,000 in revenue and had a returning customer rate of over 50%.
09:57I plan to take a more proactive approach and partner with YouTube for promotion.
