The Spicy, Gassy History of Taco Bell

🌮Taco Bell was founded in 1962 by Glenn Bell and is known for serving Mexican-American cuisine, particularly its crunchy tacos.

🧅Taco Bell's famous taco sauce was originally developed as the chili dog sauce for Bell's previous restaurants, Belle's Drive-In and Belle's hot dogs and hamburgers.

🌱Taco Bell offers vegetarian options and has made efforts to be more friendly to vegetarians and vegans with dedicated menu sections and guides.

💰Taco Bell has had several failed promotions, such as the Taco Bell Chihuahua and the space station giveaway.

🌎Despite its popularity in the United States, Taco Bell has struggled to establish a presence in the Mexican fast food market.

Is Taco Bell's meat really made of only 36% beef?

—No, Taco Bell's meat is 88% beef and 12% fillers derived from oats. The idea that it is made of only 36% beef is a rumor.

Does Taco Bell offer vegetarian options?

—Yes, Taco Bell offers vegetarian options and allows customers to substitute beans, rice, or potatoes for the meat in any menu item.

What happened to the Taco Bell Chihuahua?

—The Taco Bell Chihuahua was a popular advertising mascot in the 1990s, but the advertising campaign was ultimately considered a failure. The two men who claimed to have created the Chihuahua sued Taco Bell, and the company settled out of court.

Has Taco Bell ever had a location at Guantanamo Bay?

—Yes, there was a Taco Bell location at Guantanamo Bay, and the Pentagon has food courts that include Taco Bells.

Why has Taco Bell struggled to establish a presence in the Mexican fast food market?

—Taco Bell has struggled to establish a presence in the Mexican fast food market because its menu, which includes items like crunchy tacos and french fries, is seen as more American than Mexican.

00:00Taco Bell, a popular fast food franchise known for serving Mexican-American cuisine, has been around since 1962.

03:56Despite rumors, Taco Bell's meat is 88% beef and also includes fillers derived from oats.

05:21Taco Bell offers vegetarian options and has made efforts to cater to the vegetarian and vegan market.

06:48Taco Bell has had its share of failed promotions, such as the Taco Bell Chihuahua and the space station giveaway.

11:31Despite its popularity in the United States, Taco Bell has struggled to establish a presence in the Mexican fast food market.