💰Social commerce, particularly TikTok Shop, will become a dominant force in 2024.
🔁Social media platforms will focus on unique differentiation, moving away from copying each other.
🧵Threads, the connected app to Instagram, is expected to make a comeback.
💡Creators should consider TikTok Shop as a monetization route to diversify their income.
🌐Audiences should train the TikTok algorithm to show fewer TikTok Shop posts if not interested.
What is social commerce?
—Social commerce is when social media creators sell products through social media platforms.
Why is TikTok Shop gaining popularity?
—TikTok Shop allows creators to sell products seamlessly within the app, and users find the purchase process easy and convenient.
Why are social media channels moving towards unique differentiation?
—Channels are realizing that focusing on what makes them unique is a better strategy than copying features from each other.
What is the benefit of using TikTok Shop for creators?
—Creators can diversify their income and earn a decent income by selling products through TikTok Shop.
Can I control the number of TikTok Shop posts I see?
—Yes, you can train the TikTok algorithm to show fewer TikTok Shop posts by long-pressing on a video and choosing not to see similar content.
00:00Significant changes are expected in social media in 2024.
02:05Social commerce, especially TikTok Shop, will become dominant.
03:29Social media platforms will focus on unique differentiation.
08:28Threads, connected to Instagram, is expected to make a comeback.
09:43Threads' quick growth and built-in audience contributed to its success.
