The Shift in Music Writing and the Influence of TikTok

TLDRMusic writing has changed due to the influence of TikTok, with songs becoming shorter and centered around catchy hooks and gimmicks. This shift has led to both positive and negative impacts on the music industry, with artists and labels focusing on creating viral moments on TikTok to promote their music. However, this trend has also raised concerns about the commercialization of music and the emphasis on writing for the algorithm rather than artistic expression.

Key insights

🎶Popular music has started to feel more gimmicky and centered around catchy hooks and gimmicks.

📈The success of viral songs on TikTok has led to a shift in the music industry, with labels and artists focusing on creating songs that can go viral on the platform.

🎵Songs are becoming shorter, with the emphasis on the hook or memorable line that can grab attention on TikTok.

🎤Some artists and labels are criticized for writing songs specifically for TikTok virality, leading to concerns about the commercialization of music.

🎶The accessibility of platforms like TikTok has allowed more artists to gain exposure and potentially become one-hit wonders.

Q&A

Why have songs become shorter and focused on catchy hooks and gimmicks?

Songs have become shorter and focused on hooks and gimmicks due to the influence of platforms like TikTok, where short clips and catchy lines are more likely to go viral and gain attention.

Is this shift in music writing a positive or negative development?

The shift in music writing has both positive and negative aspects. On one hand, it allows more artists to gain exposure and potentially become successful. On the other hand, it raises concerns about the commercialization of music and the emphasis on creating songs specifically for viral moments on TikTok.

Are all songs with gimmicks or catchy hooks poorly written?

Not all songs with gimmicks or catchy hooks are poorly written. While some songs may be criticized for prioritizing gimmicks over artistic expression, there are plenty of well-written songs that also have catchy elements.

Do artists feel pressured to create songs for TikTok virality?

Yes, there is pressure on artists to create songs that can go viral on TikTok. Labels and artists see the potential for exposure and success on the platform, leading to a focus on creating songs that can grab attention and become popular on TikTok.

What impact has TikTok had on the music industry?

TikTok has had a significant impact on the music industry, with viral songs on the platform leading to mainstream success for artists. It has also changed the way music is promoted and written, with a focus on creating songs that can go viral on TikTok.

Timestamped Summary

00:00Popular music has become more gimmicky and centered around catchy hooks and gimmicks in recent years.

06:45TikTok has influenced the way music is promoted and written, with a focus on creating songs that can go viral on the platform.

09:50Songs are becoming shorter, with the emphasis on catchy hooks or memorable lines that can grab attention on TikTok.

12:29Some artists and labels are criticized for prioritizing TikTok virality over artistic expression, raising concerns about the commercialization of music.