📈BYJU'S started small and grew rapidly to become India's biggest EdTech company.
💸BYJU'S faced issues with sales, mis-selling, and unit economics, resulting in overall losses.
🌐The COVID-19 pandemic boosted BYJU'S growth, but challenges arose after the pandemic.
🧲BYJU'S acquired various startups and took a loan for expansion.
🔮Mis-selling and customer exploitation allegations affected BYJU'S reputation.
What caused the growth of BYJU'S?
—BYJU'S grew rapidly due to its practical teaching approach and the demand for online education, especially during the COVID-19 pandemic.
What challenges did BYJU'S face?
—BYJU'S faced challenges with sales, mis-selling, unit economics, and reducing expenses while maintaining growth.
How did the COVID-19 pandemic affect BYJU'S?
—The pandemic boosted BYJU'S growth as students relied on online education, but challenges arose after the pandemic ended.
What steps did BYJU'S take for expansion?
—BYJU'S acquired various startups and took a loan to expand its presence and offerings.
How did mis-selling allegations affect BYJU'S?
—Mis-selling allegations affected BYJU'S reputation and trust among parents and customers.
00:02BYJU'S started as a small coaching class and grew rapidly.
07:27The COVID-19 pandemic boosted BYJU'S growth, but challenges arose after the pandemic.
09:58BYJU'S faced issues with sales, mis-selling, and unit economics, resulting in overall losses.
12:21BYJU'S changed its sales model to reduce expenses, but conversion rates decreased.
25:58BYJU'S acquired various startups and took a loan for expansion.
