🔍Identify your customer persona to find keywords that your competition doesn't know about.
💡Look for topics that your customers care about by exploring online communities and forums.
⚙️Use Google Suggest, Quora, Reddit, Google's Searches Related To, and Wikipedia to find on-tap keywords.
💸Analyze each keyword's commercial intent to determine its value and potential for driving conversions.
📈Check the search volume and growth trends of keywords using tools like SEMrush and kwfinder.com.
What is a customer persona?
—A customer persona is a fictional representation of your ideal customer, including their demographics, interests, and pain points.
How can I find topics that my customers care about?
—Search for online communities, forums, and platforms where your target customers spend time. See what topics they discuss and what questions they're asking.
Which tools can I use to find on-tap keywords?
—You can use Google Suggest, Quora, Reddit, Google's Searches Related To, and Wikipedia to discover keywords related to your topics
How can I determine the commercial intent of a keyword?
—Look at the suggested bid in the Google Keyword Planner and the number of AdWords ads for the keyword. Higher bids and more ads indicate higher commercial intent.
What tools can I use to check keyword search volume?
—Tools like SEMrush and kwfinder.com provide insights on keyword search volume.
00:00Learn the proven 5-step blueprint for keyword research success.
02:48Identify your customer persona to find keywords that your competition doesn't know about.
06:40Look for topics that your customers care about by exploring online communities and forums.
08:16Use Google Suggest, Quora, Reddit, Google's Searches Related To, and Wikipedia to find on-tap keywords.
09:48Analyze each keyword's commercial intent to determine its value and potential for driving conversions.
10:59Check the search volume and growth trends of keywords using tools like SEMrush and kwfinder.com.
