The Process of Owning a Boutique During COVID: A Behind-the-Scenes Look at Photo Shoots

📸Organizing photo shoots and conducting them safely during COVID require careful planning and coordination.

⌛️Preparing for a photo shoot involves steaming clothes, laying out jewelry and shoes, and making sure everything is ready before the photographer arrives.

💃Posing and moving around during the shoot helps create dynamic and natural-looking images that showcase the garments effectively.

💡Choosing the right lighting and location for the shoot is crucial for capturing high-quality images that align with the brand's aesthetic.

💻Editing and selecting the best images, using consistent presets, and maintaining a cohesive color palette contribute to a professional and appealing online presence.

How do you ensure safety during photo shoots amid COVID?

—We require COVID tests for all participants, limit the number of people present, and conduct shoots mostly inside our house to minimize contact with others.

How do you stay organized during the photo shoot process?

—We steam clothes, lay out accessories and shoes, and plan outfits ahead of time to ensure a smooth and efficient experience.

How do you achieve natural poses?

—We encourage movement, slow and deliberate posing, and provide guidance to help models feel comfortable and showcase the garments naturally.

What factors do you consider when choosing a location for a photo shoot?

—We prioritize good lighting, both natural and artificial, and select locations that complement the brand's aesthetic and highlight the garments effectively.

How do you maintain a cohesive look across all your images?

—We use consistent presets during editing to create a unified visual style, ensuring that all images on the website and social media platforms align with our brand's identity.

00:01Join us for a behind-the-scenes look at owning a boutique during COVID and conducting photo shoots.

00:22Learn about the preparations and organization required for a successful photo shoot.

02:18Find out how posing and movement contribute to natural-looking and dynamic images.

05:31Discover the importance of lighting and location selection in creating high-quality images.

08:55Understand how consistent editing and color palettes contribute to a cohesive online presence.