The Problems Facing Marvel and How to Fix Them

📉Marvel's box office returns and viewership are declining, indicating a problem.

⚖️The person centricity structure at Marvel is causing issues, with decisions funneling through Kevin Feige.

🔄Breaking down the organization into units with leaders can help manage projects and avoid creative conflicts.

📅Carefully planning the programming schedule, considering continuity and audience interest, is crucial.

💡Rebooting the MCU is not the best solution; addressing core structural problems is more effective.

Why are Marvel's box office returns and viewership declining?

—Marvel's recent releases have seen a decline in viewership, and even well-established franchises are facing disappointment at the box office.

What is person centricity, and why is it causing issues at Marvel?

—Person centricity refers to the structure at Marvel where decisions are funneled through Kevin Feige. This can lead to creative conflicts and a lack of fresh perspectives.

How can breaking down the organization into units help?

—Assigning leaders to different units can help manage projects and ensure effective communication, avoiding creative conflicts and information gaps.

Why is programming cadence important?

—Properly scheduling and balancing the release of films and shows is crucial to avoid overwhelming audiences and maintain continuity and interest.

Why is rebooting the MCU not the best solution?

—A reboot may provide a short-term fix, but the core structural problems would still remain. Addressing these problems is more effective for long-term success.

00:12Marvel is facing declining box office returns and viewership.

06:11The person centricity structure at Marvel, with decisions funneling through Kevin Feige, is causing issues.

08:20Breaking down the organization into units with leaders can help manage projects and avoid creative conflicts.

09:30Properly scheduling and balancing the programming is crucial for maintaining audience interest.

09:58Rebooting the MCU is not the best solution; addressing core structural problems is more effective.