The Kyle Sheely Scandal: A Marketing Campaign Gone Wrong

🤔Kyle Sheely's marketing campaign was intended to be a funny prank but ended up receiving criticism and backlash.

😬Despite the initial popularity and success of the campaign on TikTok, the lack of transparency led to negative reactions from the audience.

🍕The Kyle Sheely meal consists of a pizza sandwich and a Red Bull, which was created in collaboration with Come and Go.

💸For every Kyle Sheely meal sold, Come and Go will donate $2 to No Kid Hungry, a charity that aims to end childhood hunger in America.

🤝The collaboration between Kyle Sheely and Come and Go highlights the potential risks and rewards of influencer marketing campaigns.

What is the Kyle Sheely Scandal?

—The Kyle Sheely Scandal refers to a marketing campaign in which Kyle Sheely collaborated with Come and Go for a viral prank, leading to controversy and backlash.

What meal is included in the Kyle Sheely campaign?

—The Kyle Sheely meal consists of a pizza sandwich and a Red Bull, created in collaboration with Come and Go.

Is the Kyle Sheely meal available for purchase?

—Yes, the Kyle Sheely meal is available for purchase at Come and Go locations, with a portion of the proceeds donated to No Kid Hungry.

What charity is supported by the Kyle Sheely campaign?

—The Kyle Sheely campaign supports No Kid Hungry, a charity that aims to end childhood hunger in America.

What are the potential risks of influencer marketing campaigns?

—The Kyle Sheely campaign highlights the importance of transparency and disclosure in influencer marketing, as well as the potential for backlash and criticism.

00:00Introduction to the Kyle Sheely Scandal and the lack of coverage on YouTube.

02:32Description of Kyle Sheely and his previous work.

04:30Kyle Sheely's prank involving a cardboard cutout of himself in a convenience store.

06:09The prank receives backlash and criticism after going viral.

09:16Collaboration between Kyle Sheely and Come and Go for a marketing campaign.

09:59Description of the Kyle Sheely meal, consisting of a pizza sandwich and a Red Bull.

11:19Disclosure of the marketing campaign as an advertisement.

13:21Collaboration with Come and Go and the donation to No Kid Hungry.