The Journey of a Productivity YouTuber: From Side Project to 100K a Month

TLDRLearn how this productivity YouTuber went from making videos as a side project to earning 100K a month through a new YouTube channel focused on Notion.

Key insights

🚀The 'coattail effect': Building a successful YouTube channel in a growing niche like Notion is easier when there is already an existing audience and growing excitement around the topic.

💡Passion and skills alignment: To succeed as a creator, choose a topic you are genuinely interested in and align it with your skills and experience.

📅Consistency and schedule: Building a successful YouTube channel requires publishing content on a regular schedule and building consistency.

💰Monetization strategies: Explore various revenue streams, such as selling templates, courses, or partnering with brands, to generate income from your YouTube channel.

🔭Adaptability and continuous learning: Be open to evolving trends and pursue learning opportunities to stay relevant and continue growing as a creator.

Q&A

What made the productivity YouTuber decide to start a new YouTube channel focused on Notion?

Initially, the YouTuber wanted to create technical Notion videos, but as it didn't match the main channel's content, they started a new side channel to explore this topic further.

How did the new YouTube channel become more successful than the original one?

The YouTuber leveraged the growing audience interest in Notion, their teaching experience, and the strategy of creating free templates, resulting in increased engagement and revenue.

Is the success of the YouTube channel solely dependent on the growth of the Notion market?

While the YouTuber acknowledges the possibility of changes in the Notion market, they believe that the skills and knowledge they've gained can be applied to other software or tools in the future.

What key advice does the productivity YouTuber give to newcomers in the creator space?

The YouTuber emphasizes the importance of picking a topic you genuinely care about, maintaining consistency in publishing content, and focusing on long-term passion rather than short-term revenue.

What does a typical day in the life of the productivity YouTuber look like?

The YouTuber starts the day by taking their dog out, going to a coffee shop to work, exercising, creating videos with their team, and managing CEO responsibilities and product development.

Timestamped Summary

00:00The productivity YouTuber shares their journey from a side project to earning 100K a month on a new YouTube channel focused on Notion.

02:32The YouTuber explains their decision to start a new channel and how it became more successful than the original one.

09:30The YouTuber reflects on their experience as a creator, offering advice to newcomers and discussing the upsides and downsides of the job.