The Epic Rap Beef: Behind the Scenes

TLDRIn this video, Kanye West reveals the truth behind the epic rap beef between Drake and himself. He discusses the role of Lucian, his 'rich baby daddy' at Universal, who controls the industry. Kanye also shares his thoughts on the state of hip-hop and his own journey in the music industry.

Key insights

🔥Drake signed a deal with Universal, whose executive, Lucian, controls the industry.

🌟Kanye believes there is something wrong with Drake that no one wants to speak about openly.

🌍Kanye emphasizes the need for unity and empowerment within the black community.

💣Kanye hints at his own upcoming diss track aimed at Drake.

🎧Kanye discusses the creative process behind his collaboration with Future and The Weeknd.

Q&A

Who is Lucian?

Lucian is an executive at Universal, the parent company of Drake's music label. Kanye implies that Lucian has significant control over the music industry.

Why does Kanye have a problem with Drake?

Kanye believes there is something wrong with Drake that no one wants to address openly. He suggests that Drake's success is influenced by Lucian's control over the industry.

What is Kanye's view on the state of hip-hop?

Kanye feels that there are moral issues with popular hip-hop artists, and he values likability over morality.

How does Kanye feel about his own status in the music industry?

Kanye is confident in his accomplishments and believes he has made more money and had more hits than anyone else. He considers himself invincible.

What is Kanye's approach to the rap beef?

Kanye is energized by the rap beef and hints at his own diss track aimed at Drake. He sees the beef as an opportunity to tear down the notion of who controls the industry.

Timestamped Summary

00:00Kanye West introduces himself and discusses the epic rap beef between Drake and himself.

03:45Kanye reveals the role of Lucian, a Universal executive, who he refers to as Drake's 'rich baby daddy'.

08:20Kanye expresses his belief that there is something wrong with Drake that no one wants to address openly.

12:40Kanye emphasizes the importance of unity and empowerment within the black community.

17:10Kanye hints at his own diss track aimed at Drake and discusses his creative process in collaborating with Future and The Weeknd.