:red_circle:Generation 9 has seen major industry acquisitions and a shift towards gaming subscription services.
:arrow_up:The price of games increased from $60 to $70 for the first time since Generation 7.
:question:Games like Halo Infinite and Persona 5 Royal received praise but struggled with player retention.
:moneybag:Microsoft acquired Activision Blizzard and Sony acquired Bungie, sparking concerns about industry consolidation.
:video_game:Both Xbox and PlayStation focused on providing games on their respective subscription services, Game Pass and PS Plus.