🃏The trading card industry experienced explosive growth during the pandemic, with card sales on platforms like eBay increasing by 142% in 2020 alone.
💰Fanatics, a 12-year-old company founded by Michael Rubin, has emerged as a major player in the industry, valued at $31 billion and making bold moves to acquire licenses and expand its reach.
🔥The battle between Panini and Fanatics began when Fanatics snatched licenses for the NFL and NBA from Panini, leading to a series of aggressive moves and legal actions.
🏠Fanatics aims for world domination, not just in trading cards but also in sports merchandising, shopping, gambling, and live-streaming shopping services.
⚖️The legal war between Panini and Fanatics escalated with lawsuits and countersuits, alleging anti-competitive tactics, corporate malfeasance, and falsified projections.