🗺️Keyword mapping is about organizing website content based on relevant keywords and topics.
🔑Keyword mapping helps identify the most important keywords for each page and match them to specific content.
♻️Avoid keyword cannibalization by ensuring each page targets a unique keyword or topic.
📈Keyword mapping enhances internal linking and improves user experience on your website.
📊Use the keyword map to track and analyze the performance of your content and keyword rankings.
What is keyword mapping?
—Keyword mapping is the process of organizing website content based on relevant keywords to improve SEO rankings and user experience.
Why is keyword mapping important?
—Keyword mapping helps ensure each page targets a specific keyword or topic, avoids cannibalization, and improves content planning and internal linking.
How do I map keywords to pages?
—Start by researching relevant keywords in your industry, grouping them together, creating a keyword map, and matching keywords to existing or new pages on your website.
What is keyword cannibalization?
—Keyword cannibalization occurs when multiple pages on your website compete for the same keyword, resulting in lower rankings and confusion for search engines.
How does keyword mapping improve content planning?
—Keyword mapping helps identify keyword gaps, opportunities, and competitor insights, which can inform your content creation and optimization strategies.
00:00In this video, we'll explore the art of keyword mapping and how it can help you plan SEO content effectively.
02:21Keyword mapping involves organizing website content based on relevant keywords and topics, rather than just individual keywords.
05:47Avoid keyword cannibalization by ensuring each page targets a unique keyword or topic, and create a logical website structure for users to navigate easily.
08:38Keyword mapping enhances internal linking and improves user experience by guiding visitors to related topics and answers on your website.
12:49Create a keyword map by researching relevant keywords, filtering and grouping them, and mapping existing or new pages to specific keywords or topics.
