🏎️Started at Hoonigan as a marketing coordinator and grew the social media following from 500k to 1.3 million.
🔧Got into hot rodding and took on the project of building a 69 C10 truck.
📸Worked with a small team to create content and manage the Hoonigan social media accounts.
👥Collaborated with other enthusiasts and sponsors to support projects and events.
🏁Participated in Power Tour and other car-related events, documenting the journey and sharing it with the Hoonigan community.
How did you start working at Hoonigan?
—I connected with Hoonigan through a friend in the car scene and got the opportunity to join as a marketing coordinator.
What was your role in managing Hoonigan's social media accounts?
—I was responsible for running the Hoonigan social media accounts, including content creation, copywriting, and engaging with the community.
What motivated you to get into hot rodding?
—Growing up around muscle cars and being inspired by the Hoonigan team, I decided to dive into the world of hot rodding and build my own C10 truck.
How did you collaborate with sponsors and other enthusiasts?
—I developed partnerships with sponsors to support projects and events, and I also collaborated with fellow enthusiasts to create exciting content and share our passion for cars.
What were some of the highlights of your time at Hoonigan?
—Participating in Power Tour, attending car events, and seeing the growth of the Hoonigan brand were some of the highlights of my time at Hoonigan.
00:00[Applause]
00:03In this video, I share my journey at Hoonigan from starting as a marketing coordinator to becoming a hot rod enthusiast.
06:44I reflect on my time at Hoonigan and talk about the exciting projects I've been a part of.
08:40I talk about getting into hot rodding and building a 69 C10 truck.
09:59I discuss my role in managing Hoonigan's social media accounts and growing the following from 500k to 1.3 million.
11:39I share how I collaborated with sponsors and other enthusiasts to support projects and events.
15:13I highlight participating in Power Tour and other car-related events, documenting the journey and sharing it with the Hoonigan community.
