Maserati Ghibli: The Future of Italian Luxury

💯Maserati aims to establish itself as a standalone brand with the Ghibli, a midsize sedan that combines Italian sex appeal with supercar performance.

💡The Ghibli's bold and eye-catching design, inspired by Maserati's rich history, aims to grab attention and attract new markets.

🌎Maserati's goal with the Ghibli is to compete with top luxury brands like BMW, Mercedes-Benz, and Audi, increasing sales and production.

💮The Ghibli's aerodynamics and engineering focus on achieving supercar performance within a midsize sedan package.

👮Maserati aims to raise its annual production from 6,000 to 50,000 units with the Ghibli, a strategic move to expand its presence in the luxury car market.

What sets the Maserati Ghibli apart from other luxury sedans?

—The Ghibli stands out with its unique combination of Italian sex appeal, supercar performance, and affordable pricing compared to other luxury brands.

How does the Ghibli's design reflect Maserati's heritage?

—The Ghibli draws inspiration from Maserati's glorious past, paying homage to iconic models like the Ghibli of the '60s with its sporty and stylish design elements.

What are Maserati's goals with the Ghibli?

—Maserati aims to expand its market reach, increase sales tenfold, and establish the Ghibli as a cornerstone in their portfolio of luxury performance vehicles.

Is the Ghibli's performance comparable to other high-end luxury sedans?

—Yes, the Ghibli boasts supercar performance with its aerodynamic design and powerful engine options, putting it in direct competition with top luxury brands.

How does Maserati plan to achieve their goals with the Ghibli?

—Maserati plans to attract new customers, open up new markets, and increase production by delivering a compelling combination of Italian design, performance, and affordability.

00:00Maserati, known for handcrafted high-performance luxury cars, aims to establish itself as a standalone brand with the Ghibli.

03:20The Ghibli's bold and eye-catching design, inspired by Maserati's rich history, aims to attract new markets and increase production.

05:45Maserati's goal with the Ghibli is to compete with luxury brands like BMW, Mercedes-Benz, and Audi.

09:00The Ghibli's aerodynamics and engineering focus on achieving supercar performance within a midsize sedan package.

12:00Maserati aims to raise its annual production from 6,000 to 50,000 units by expanding its market reach with the Ghibli.