Making $18,000 in a Weekend: The Highs and Lows of Running an Artist Alley Booth

TLDRFollow along as I document my experience running an artist alley booth at DragonCon over Labor Day weekend. I made $18,000 in sales but also incurred significant expenses. Discover the costs involved and the challenges faced in this lucrative but demanding venture.

Key insights

💰I made a staggering $18,000 in sales during a single weekend at DragonCon.

💼Running an artist alley booth involves significant expenses, including booth fees, travel and lodging costs, and shipping fees.

📈Saturday is typically the busiest day at conventions, with sales often doubling or tripling compared to Friday.

💸I spent approximately $700 on booth fees, $1,000 on travel and lodging, and $185 on shipping fees.

💼Having an assistant greatly contributed to my success, but it also added to my expenses.

Q&A

How much did you spend on booth fees?

I spent approximately $700 on booth fees for a 10 by 10 space at DragonCon.

What were your travel and lodging expenses?

I spent approximately $1,000 on travel and lodging for myself and my assistant at DragonCon.

Did you incur any shipping fees?

Yes, I spent $185 on shipping fees to send out products to DragonCon.

Why did you hire an assistant?

I hired an assistant to help with sales and booth management, which greatly contributed to my success at the convention.

Was running an artist alley booth worth the expenses?

Despite the expenses, I believe running an artist alley booth at DragonCon was worth it due to the significant sales and overall success I achieved.

Timestamped Summary

00:00Join me as I recount my experience running an artist alley booth at DragonCon and making $18,000 in sales in a single weekend.

04:00Learn about the various expenses involved in running an artist alley booth, such as booth fees, travel and lodging costs, and shipping fees.

06:00Discover the challenges and excitement of the first day at DragonCon, where I made $2,975 in sales.

09:00Experience the incredible success of the second day at DragonCon, where I made $6,020 in sales.

11:30Witness the slower sales on the third day at DragonCon, with only $2,140 in sales.

14:45Reflect on the final day at DragonCon, which was slower but still brought in $2,100 in sales.

17:00Discover the importance of having an assistant to help with sales and booth management.

21:00Gain insights into the financial aspects of running an artist alley booth and decide if the expenses are worth the potential profits.