How to Track Conversions in Google Ads

📊Tracking conversions in Google Ads is essential for measuring ad performance and optimizing campaigns.

📱Install the app and set up conversion actions in your Google Ads account to start tracking conversions.

🔧Use different values for each conversion to track specific actions, such as purchases or page views.

📝Verify the tag by copying the conversion ID from Google Tag Manager and pasting it in your app.

📈Monitor the status of your conversions in Google Ads, including inactive, active, and needs attention.

Why is tracking conversions important in Google Ads?

—Tracking conversions allows you to measure the success of your ads and optimize your campaigns for better results.

How do I set up conversion actions in Google Ads?

—Go to your Google Ads account, click on 'conversions,' and create a new conversion action. Choose the category and set a name for your conversion.

Can I track different types of conversions in Google Ads?

—Yes, you can track different types of conversions by using different values for each conversion action.

How do I verify the conversion tag in Google Ads?

—Copy the conversion ID from Google Tag Manager and paste it in your app to verify the tag.

What are the different conversion statuses in Google Ads?

—The different conversion statuses in Google Ads are inactive, active, and needs attention.

00:00Introduction to Google ads conversion tracking.

00:44Setting up conversion actions in Google Ads.

02:38Using Google Tag Manager to verify the conversion tag.

03:33Adding conversion labels to your app.

04:35Performing activities in your online store to track conversions.

06:32Explaining the different statuses of conversions in Google Ads.

07:27Recommendation and conclusion from a digital marketer.