How to Grow Your Instagram Following with Instagram Ads

TLDRLearn how to use Instagram ads to grow your Instagram profile following with a convenient update in Facebook Ads Manager. This update allows you to easily drive traffic to your Instagram profile from both mobile and desktop.

Key insights

📈Instagram ads can still be used today to grow your Instagram profile following.

🌟The update in Facebook Ads Manager makes it easier to drive traffic to your Instagram profile from both mobile and desktop.

📱Previously, driving traffic to your Instagram profile was only available on mobile.

🖥️You can now use the Instagram profile visits method on desktop to drive traffic to your Instagram profile.

📹Creating custom videos using tools like Canva can help make your Instagram ads more eye-catching and effective.

Q&A

Is the Instagram ads strategy still relevant today?

Yes, the strategy of using Instagram ads to grow your Instagram profile following is still relevant and effective today.

What is the convenience update in Facebook Ads Manager?

The convenience update in Facebook Ads Manager allows you to easily drive traffic to your Instagram profile from both mobile and desktop.

Was driving traffic to your Instagram profile only available on mobile before?

Yes, previously, driving traffic to your Instagram profile was only available on mobile. But now, with the update in Facebook Ads Manager, you can use the Instagram profile visits method on desktop as well.

How can I make my Instagram ads more eye-catching?

You can make your Instagram ads more eye-catching by creating custom videos using tools like Canva. These videos can help grab the attention of your target audience and make your ads more effective.

Can I still use the previous strategy mentioned in your previous video?

Yes, the previous strategy mentioned in my previous video is still 100% relevant and can be used today. However, the convenient update in Facebook Ads Manager makes the whole process easier and more streamlined.

Timestamped Summary

00:00Introduction and reference to a previous video on using Instagram ads to grow your Instagram profile following.

00:10Explanation of the convenient update in Facebook Ads Manager that makes driving traffic to your Instagram profile easier on both mobile and desktop.

00:40Walkthrough of the steps to create a new campaign and choose the traffic objective.

01:32Creation of the Instagram followers audience and using it to create a lookalike audience.

02:25Selection of the Instagram profile visits objective and budget setup.

02:54Targeting and audience selection, including using the lookalike audience created earlier.

04:49Setting up the ad itself, including uploading a custom video and adding relevant ad copy.

06:30Conclusion and encouragement to try the Instagram ads strategy using the new update in Facebook Ads Manager.