How to Determine Your Pricing for Profit

TLDRKnowing your overhead costs is crucial to pricing your services effectively. Subtract your overhead from your revenue to break even. Any amount above the break-even point is profit.

Key insights

💡Identify and calculate your overhead costs, including rent, advertising, salary, and other business expenses.

💼Include your own salary as part of your overhead costs.

📊Subtract your overhead costs from your revenue to determine your break-even point.

💰Any amount above the break-even point is profit.

📈Regularly review and adjust your pricing to ensure you are covering your overhead and making a profit.

Q&A

What is overhead?

Overhead is the total cost of running your business, including rent, advertising, salaries, and other expenses.

How do I calculate my overhead costs?

Add up all your monthly business expenses, including rent, utilities, advertising, salaries, and any other recurring costs.

What is the break-even point?

The break-even point is the revenue you need to cover all your overhead costs.

How can I ensure I make a profit?

To make a profit, your revenue must exceed your total overhead costs.

Should I regularly review my pricing?

Yes, it's important to regularly assess your pricing to ensure you are covering your overhead costs and making a profit.

Timestamped Summary

11:58Knowing your overhead costs is crucial to pricing your services effectively.

12:33Your revenue should exceed your total overhead costs to make a profit.

13:10Regularly review and adjust your pricing to ensure you are covering your overhead and making a profit.