How to Create Beautiful Color Palettes

🎨Color is all about context and balance, so understanding color palettes is crucial for effective design.

🌈The 60/30/10 rule recommends using 60% primary color, 30% secondary color, and 10% accent color in your design.

🔍Using too many colors can make your design overwhelming and confusing. Focus on creating harmonious color combinations.

🔢Create a visual color layout to determine the proportions of each color in your design. This helps maintain consistency and balance.

💡Contrast is key. Use color to draw attention to important elements, such as call-to-action buttons.

What is the 60/30/10 rule?

—The 60/30/10 rule is a guideline that suggests using 60% primary color, 30% secondary color, and 10% accent color in your design.

Why is color context important?

—Color context refers to how colors interact with each other. The same color can evoke different emotions and create different effects when used in different contexts.

What should I consider when creating a color palette?

—When creating a color palette, consider the overall mood and message you want to convey, as well as the target audience and the psychological effects of different colors.

How do I create a visual color layout?

—To create a visual color layout, determine the proportions of each color in your design using a ratio layout. This helps maintain consistency and balance in your color scheme.

How can I use color to draw attention?

—You can use color to draw attention by employing contrast. For example, use a bright and contrasting color for important elements like call-to-action buttons.

00:00In this video, Greg shows how to use color palettes effectively in design.

02:39The 60/30/10 rule recommends using 60% primary color, 30% secondary color, and 10% accent color in your design.

06:32Creating a visual color layout helps determine the proportions of each color in your design.

09:18Prioritizing colors and following the color ratio results in visually appealing designs.