How I Started My Successful Private Tutoring Business

TLDRStarting my private tutoring business at 19, I quickly found success by leveraging word-of-mouth marketing and targeting my ideal students. I left my pharmacy career behind and now have a thriving business with over 35 tutors and 200 students per year.

Key insights

💼Leverage personal connections and word-of-mouth marketing to attract students.

💵Consider your pricing based on factors such as your time, travel, and preparation.

🎯Define your ideal student and target your marketing efforts towards them.

🤝Focus on building rapport and delivering value during the first session to retain students.

🆓Consider offering free consultations instead of free trial lessons to potential students.

Q&A

How can I market my tutoring business effectively?

Leverage personal connections, word-of-mouth marketing, and localize your efforts. Utilize online platforms and communities where your target audience is present.

How should I determine my pricing?

Consider factors like your time, preparation, and travel. Research market rates, but don't be afraid to charge above if you provide value.

Who should be my ideal student?

Define your ideal student based on your expertise and strengths. Identify their needs, interest, and goals to tailor your services.

How can I make a good impression during the first session?

Plan and prepare the first session carefully. Build rapport, deliver value, and showcase your expertise to establish trust and retain students.

Should I offer free trial lessons?

Consider offering free consultations instead, where you can address potential students' questions and concerns without giving away your valuable time.

Timestamped Summary

00:00Started private tutoring business at 19 while studying pharmacy.

01:49Leveraged personal connections and word-of-mouth marketing for successful business growth.

03:31Consider factors like time, travel, and preparation when determining pricing.

06:14Define ideal student and target marketing efforts towards them.

08:59Focus on building rapport and delivering value during the first session to retain students.

10:30Consider offering free consultations instead of free trial lessons to potential students.