Florentino Perez: The Mastermind Behind Real Madrid's Success and Controversies

💼Florentino Perez's business-oriented approach has transformed Real Madrid into a successful and financially powerful club.

🌍Perez's global recognition strategy led to the creation of the galacticos, attracting star players and increasing the club's global appeal.

💰Controversial financial schemes, such as selling club land and receiving government contracts, have enabled Real Madrid to fund extravagant transfers and achieve financial stability.

🏟️Perez's focus on infrastructure development, such as the reconstruction of the Santiago Bernabeu, showcases his commitment to making Real Madrid a modern and state-of-the-art club.

👥The influence and power of Florentino Perez extend beyond football, with connections to influential figures in politics, business, and the Spanish Chinese Mafia.

How did Florentino Perez become the president of Real Madrid?

—Florentino Perez first ran for president of Real Madrid in 2000, making a promise to sign Luis Figo from Barcelona. With the support of influential figures and a clever campaign strategy, Perez won the elections and fulfilled his promise, gaining the trust and admiration of Real Madrid fans.

What were the galacticos?

—The galacticos were a group of star players, including Zinedine Zidane, Ronaldo, and David Beckham, that Florentino Perez signed during his tenure as president of Real Madrid. The idea behind the galacticos was to create an exciting and media-covered team, attracting global attention and commercial opportunities for the club.

What financial schemes did Perez use to fund Real Madrid's transfers?

—Florentino Perez used various financial schemes, such as selling club land and receiving government contracts through his construction company ACS, to generate funds for Real Madrid's extravagant transfers. These controversial practices played a significant role in the club's financial stability and ability to compete with other European powerhouses.

How did Perez transform Real Madrid's infrastructure?

—Florentino Perez's commitment to infrastructure development is evident in the reconstruction of the Santiago Bernabeu, which aims to make it one of the most modern and state-of-the-art stadiums in the world. Perez's focus on enhancing the club's facilities showcases his ambition to establish Real Madrid as a global sports institution.

What is the extent of Perez's power and influence?

—Florentino Perez's power and influence extend beyond football, with connections to influential figures in politics, business, and even the Spanish Chinese Mafia. His position as president of Real Madrid has made the club a center of influence, where important deals are made and connections are forged.

00:00Introduction to Florentino Perez and his influence on Real Madrid.

05:07Perez's controversial promise to sign Luis Figo and his victory in the 2000 elections.

10:13The concept of galacticos and the strategy behind it.

17:45Controversial financial schemes used by Perez to fund transfers.

24:55Perez's focus on infrastructure development, particularly the reconstruction of the Santiago Bernabeu.

33:19The extent of Perez's power and influence, including connections to influential figures outside of football.