Exploring the History of 'One More Thing' in Apple Keynotes

🔑The phrase 'one more thing' was first used by Steve Jobs in 1999 at the Macworld Expo and has since become a tradition in Apple keynotes.

🚀The phrase is used to generate excitement and anticipation before announcing a new product or service.

🌟The phrase has become iconic and is closely associated with Apple's innovative and surprise announcements.

💡The phrase reflects Apple's commitment to pushing the boundaries of technology and delivering groundbreaking products.

👨‍💼The phrase is often used by Apple executives to captivate the audience and build anticipation for new product reveals.

Who started the tradition of saying 'one more thing' in Apple keynotes?

—Steve Jobs started the tradition of saying 'one more thing' in Apple keynotes. He first used the phrase in 1999 at the Macworld Expo.

What is the purpose of using the phrase 'one more thing'?

—The purpose of using the phrase 'one more thing' is to generate excitement and anticipation before announcing a new product or service. It is a way for Apple to surprise and captivate the audience.

Why is the phrase 'one more thing' associated with Apple?

—The phrase 'one more thing' is associated with Apple because it has become an iconic part of their keynotes. It represents their commitment to innovation and their ability to continually deliver groundbreaking products.

How has the phrase 'one more thing' impacted Apple's keynotes?

—The phrase 'one more thing' has had a significant impact on Apple's keynotes. It has become a memorable and highly anticipated moment in each presentation, building excitement and leaving a lasting impression on the audience.

What does the phrase 'one more thing' symbolize for Apple?

—The phrase 'one more thing' symbolizes Apple's continuous pursuit of innovation and their desire to surprise and delight their customers. It represents their willingness to go above and beyond to deliver exceptional products and experiences.

00:00Introduction to the video and explanation of the topic.

00:30First usage of the phrase 'one more thing' by Steve Jobs in 1999 at the Macworld Expo.

02:17Examples of iconic 'one more thing' moments in Apple keynotes.

04:35Importance of honoring Steve Jobs' legacy and dedicating the video to him.

06:08Role of the phrase 'one more thing' in generating excitement and anticipation.

08:53Explanation of the phrase's association with Apple's innovative and surprise announcements.

10:55In-depth analysis of the impact of 'one more thing' on Apple's keynotes.

14:42Introduction of a new product or service using the 'one more thing' phrase.