Etsy's Big Plans to Address Resellers and Improve Trust on the Platform

🔍Resellers and mass-produced items on Etsy impact buyer trust and make it harder for genuine sellers to compete.

🛠️Etsy is implementing AI and machine learning to enforce policies and remove non-handmade products.

🔍Automated systems have caused wrongful item removals, highlighting the need for better communication and human review.

🔒Seller verification may become a requirement to ensure accurate information and prevent fraud.

📚Handmade Alpha Academy offers coaching and training for Etsy sellers to build successful and trusted brands.

Why are resellers and mass-produced items a problem on Etsy?

—Resellers and mass-produced products on Etsy reduce buyer trust and make it difficult for genuine sellers to stand out and compete. They also deviate from the handcrafted and unique nature that Etsy is known for.

How is Etsy addressing the issue of non-handmade items?

—Etsy is using AI and machine learning to enforce policies and remove non-handmade products. However, this has led to some wrongful removals, highlighting the need for better communication and human review.

Will seller verification be required on Etsy?

—Seller verification may become a requirement in the future to ensure accurate information and prevent fraud. Platforms like Facebook and Instagram already require sellers to provide valid identification.

How can Etsy sellers succeed amidst these changes?

—Etsy sellers can join the Handmade Alpha Academy coaching program, which provides training on building successful and trusted brands. The program focuses on understanding target audiences, optimizing shops, and driving traffic to increase sales.

Is there a refund guarantee for the Handmade Alpha Academy program?

—Yes, the Handmade Alpha Academy program offers a zero questions asked money back guarantee. If a student is not satisfied with the program, they can request a full refund.

00:00Etsy CEO hints at big changes to tackle resellers and increase trust on the platform.

00:21Resellers and mass-produced items impact buyer trust and make it harder for genuine sellers to compete.

02:55Etsy is using AI and machine learning to enforce policies and remove non-handmade products.

04:20Automated systems have caused wrongful item removals, highlighting the need for better communication and human review.

06:47Seller verification may become a requirement to ensure accurate information and prevent fraud.

08:26Handmade Alpha Academy offers coaching and training for Etsy sellers to build successful and trusted brands.