Design Trend Predictions for 2024

TLDRGet ready for the design trends of 2024! This video predicts bubble writing, ultra vibrant colors, bento box layouts, utilitarian design, AI imagery, quirky serifs, maximalism, mascots and cartoons, and handlettered logo types.

Key insights

💭Bubble writing is making a comeback, with handlettered groovy fonts becoming popular in brand identity and packaging.

🌈Designs are becoming more colorful and vibrant, thanks to advancements in screen technology and P3 color gamuts.

🍱Bento box layouts, inspired by Japanese compartmentalism, are being used to organize information in a grid-like structure.

🔧Utilitarian design focuses on functionality over aesthetics, showcasing a deconstructed and intentional approach.

🤖AI imagery is becoming more prevalent, with designers using AI-generated images in their work to create unique and interesting compositions.

Q&A

Why are serifs becoming more popular?

Serifs are gaining popularity due to the desire for uniqueness and character in design. The legibility of serifs has also improved with advancements in screen technology.

What is maximalism?

Maximalism is the aesthetic of excess, showcasing vibrant colors and a non-minimalistic approach to design.

Why are mascots and cartoons making a comeback?

Mascots and cartoons are being embraced for their expressive nature and nostalgic appeal, adding character and story to brands.

What is handlettered logo type?

Handlettered logo type refers to custom lettering and logo designs that have an imperfect and unique look, adding personality and storytelling to brand identities.

How can I learn more about logo type design?

You can check out the course 'Logo Launch' which teaches the art of bespoke logo type design, covering everything from drawing letters to presenting and selling your work.

Timestamped Summary

00:00This video predicts the design trend predictions for 2024.

02:19Bubble writing is making a comeback in the form of handlettered groovy fonts in brand identity and packaging.

05:08Designs are becoming more colorful and vibrant thanks to advancements in screen technology and P3 color gamuts.

06:34Bento box layouts, inspired by Japanese compartmentalism, are being used to organize information in a grid-like structure.

08:57Utilitarian design focuses on functionality over aesthetics, showcasing a deconstructed and intentional approach.

10:04AI imagery is becoming more prevalent, with designers using AI-generated images to create unique compositions.

10:56Serifs are gaining popularity due to the desire for uniqueness and character in design.

11:53Maximalism is the aesthetic of excess, showcasing vibrant colors and a non-minimalistic approach.

12:40Mascots and cartoons are making a comeback for their expressive nature and nostalgic appeal.

13:21Handlettered logo types add personality and storytelling to brand identities.

14:03You can learn more about logo type design by checking out the course 'Logo Launch'.