Bittersweet Bakery in Pilsen: Overcoming Adversity and Building Community

🍰Bittersweet Bakery, a staple of Chicago's Lakeview neighborhood, recently opened a new location in Pilsen.

🖌️The owners were shocked to find graffiti on their storefront, accusing them of gentrifying the neighborhood.

🇲🇽The irony is that the majority of the bakery's employees and owners are Mexican American citizens.

👥The bakery aims to build community and provide good food and jobs to the neighborhood.

🌍The owners want to embrace Chicago's food culture and make the city more welcoming for all.

Why was Bittersweet Bakery targeted with graffiti?

—The bakery was accused of gentrifying the neighborhood, but the owners are actually Mexican American and aim to build community.

Who are the owners of Bittersweet Bakery?

—The owners of Bittersweet Bakery are of Mexican American heritage and have been a part of Chicago's food scene for years.

Is Bittersweet Bakery contributing to gentrification?

—No, the bakery is focused on making the city more beautiful and welcoming through good food and community-building.

How is Bittersweet Bakery involved in the Pilsen community?

—Bittersweet Bakery provides jobs and aims to contribute to the community by embracing Chicago's food culture.

What is the message the owners of Bittersweet Bakery want to convey?

—The owners want to show that they are not gentrifiers, but rather individuals who are proud of their Mexican American heritage and want to make the city a better place.

00:16Bittersweet Bakery, known for its American and European desserts, recently opened a new location in Pilsen.

01:18The owners were shocked to find graffiti on their storefront, accusing them of gentrifying the neighborhood.

01:45Despite being targeted as gentrifiers, the majority of the bakery's employees and owners are Mexican American citizens.

01:51Bittersweet Bakery aims to build community and provide good food and jobs to the neighborhood.

02:01The owners want to embrace Chicago's food culture and make the city more welcoming for all.