An Overview of Google Local Services Ads

TLDRGoogle Local Services ads allow local business owners to promote their services to customers in specific areas. These ads are displayed on search engine results pages and provide a trusted and screened selection of businesses. By participating in this program, businesses can increase their leads and customer base.

Key insights

Google Local Services ads are advertisements on search engine results pages for local business owners to promote their services to customers in specific areas.

🔍These ads display a selection of businesses that have been screened and approved by Google. This screening process provides customers with peace of mind and builds trust in the advertised businesses.

💲Businesses are charged per lead, which includes phone calls and form submissions. The cost per lead typically ranges from $20 to $50, depending on the industry and location.

🌍Google Local Services ads are available for a wide range of businesses in various industries. Eligibility can be checked by filling out the online form provided by Google.

📱Businesses can manage and follow up with leads through the Google Local Services ads mobile app or online platform. This ensures quick communication and optimal lead conversion.

Q&A

What are Google Local Services ads?

Google Local Services ads are advertisements displayed on search engine results pages for local business owners to promote their services to customers in specific areas. These ads provide a selection of trusted and screened businesses.

How much do businesses pay for these ads?

Businesses are charged per lead, which includes phone calls and form submissions. The cost per lead typically ranges from $20 to $50, depending on the industry and location.

How can businesses participate in the Google Local Services ads program?

Businesses can check their eligibility by filling out the online form provided by Google. If eligible, they can create a business profile, undergo a background check, and provide proof of licensing and insurance.

What are the benefits of using Google Local Services ads for local businesses?

Google Local Services ads provide businesses with increased visibility and qualified leads. These ads help build trust with customers by displaying businesses that have been screened and approved by Google.

How can businesses manage and follow up with leads from Google Local Services ads?

Businesses can use the Google Local Services ads mobile app or online platform to manage and follow up with leads. This allows for quick communication and optimal lead conversion.

Timestamped Summary

00:00Google Local Services ads are advertisements on search engine results pages for local business owners to promote their services to customers in specific areas.

02:32Businesses are charged per lead, which includes phone calls and form submissions. The cost per lead typically ranges from $20 to $50, depending on the industry and location.

04:00Businesses can check their eligibility by filling out the online form provided by Google. If eligible, they can create a business profile, undergo a background check, and provide proof of licensing and insurance.

06:14Google Local Services ads provide businesses with increased visibility and qualified leads. These ads help build trust with customers by displaying businesses that have been screened and approved by Google.

08:16Businesses can use the Google Local Services ads mobile app or online platform to manage and follow up with leads. This allows for quick communication and optimal lead conversion.