2024 Automotive Industry Predictions: Intense EV Competition, Rising Consumer Expectations, and More

TLDR2024 is expected to be a watershed year in the automotive industry, with intense electric vehicle competition, rising consumer expectations, and regulatory changes. Ford is predicted to thrive with the success of the F-150 Lightning, while other automakers may face challenges. Steer-by-wire technology and the use of 48 volts are key trends to watch. Overall, 2024 holds great potential for innovation and growth in the auto industry.

Key insights

🏁Intense competition among global automakers in the electric vehicle space

💡Rising consumer expectations for autonomy and advanced driver-assistance systems

🔧Regulatory changes driving design and hardware requirements for vehicles

🌍Silicon Valley and other regions pressurizing the automotive market, particularly in the electric vehicle realm

🔋Opportunities and advantages of steer-by-wire technology and the use of 48 volts in vehicle systems

Q&A

Which automaker is expected to thrive in 2024?

Ford is predicted to thrive in 2024, particularly with the success of the F-150 Lightning.

What are some key trends to watch in the automotive industry in 2024?

Some key trends to watch are intense competition among automakers in the electric vehicle space, rising consumer expectations for advanced features, regulatory changes, and the adoption of steer-by-wire technology and 48 volts in vehicle systems.

What are the advantages of steer-by-wire technology?

Steer-by-wire technology enables weight reduction, improved efficiency, faster response times, and the potential for advanced safety features and autonomous driving capabilities.

How is Silicon Valley impacting the automotive market?

Silicon Valley, along with other regions like China, is pressurizing the automotive market, particularly in the electric vehicle realm. New entrants from the tech industry are introducing competition and driving innovation.

What can we expect in terms of regulatory changes in 2024?

Regulatory changes, driven by agencies like NHTSA, are raising the bar for design and hardware requirements in vehicles, particularly in terms of safety and emissions standards.

Timestamped Summary

00:012024 is expected to be a watershed year in the automotive industry.

00:16Intense competition among global automakers in the electric vehicle space.

01:48Rising consumer expectations for autonomy and advanced driver-assistance systems.

03:20Regulatory changes driving design and hardware requirements for vehicles.

04:54Silicon Valley and other regions pressurizing the automotive market, particularly in the electric vehicle realm.

06:10Opportunities and advantages of steer-by-wire technology and the use of 48 volts in vehicle systems.